Turn your whole team into your best rep
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Why Apollo
More revenue doesn't require more headcount
No more disconnected tools. Just one system that helps every rep sell more.
Everything in one place
Every rep's next play, mapped out
Outreach that lands in inboxes
ROI you can actually measure
Standardize
Empower every rep to run your best playbook
Give every rep the same winning motion with built-in prospecting, dialing, and deliverability — so new hires ramp faster and everyone keeps winning.
AI plays with relevant signals and pre-drafted outreach
Prioritized book of business (coming soon) and guided task queue
AI trained on your product, brand, and tone
Permission profiles, territory rules, and send limits
Scale
Let AI do the prospecting legwork
Most AI gives reps one more thing to manage. Apollo's AI does the research, drafts the outreach, and tells your team exactly who to work next.
Automatic lead scoring and prioritization
Buying signals, like job changes, intent surges, and site visitors
Agents that execute prospecting goals end-to-end
However your team works, Apollo fits in
Use Apollo as your centralized GTM hub, or integrate it into your existing tech stack.
The data accuracy alone improved our email deliverability from 72% to 94%. We grew outbound pipeline by $1.2M in a single quarter and increased meetings booked by 47%.”
Fox Jackson
SVP of Sales
47%
More meetings booked
Frequently asked questions
Apollo is the AI GTM System that uniquely combines data, intelligence, and execution in one loop helping every business find and win their next customer. Trusted by millions of users and over 600,000 companies worldwide, Apollo combines one of the industry’s largest B2B contact databases with a purpose built GTM intelligence engine and a full execution stack, in an all-in-one system.
Apollo's AI handles the research, drafts the outreach, and surfaces exactly who to work next, so reps spend their hours selling instead of searching. Combined with built-in deliverability and signal-based plays, Apollo helps your existing team cover more ground without you needing to backfill a single seat.
Apollo points every rep to best-fit accounts, messaging, and AI-drafted outreach grounded in your data. New reps ramp on a shared system instead of tribal knowledge, so performance stops depending on who's been there longest or who's having a good month.
Both. Some teams run their entire motion in Apollo Workspace — data, prospecting, sequencing, dialer, and coaching, all in one place. Others plug Apollo into their existing stack with 200+ integrations, including Salesforce, HubSpot, Gong, and Slack. You decide how much of the stack Apollo replaces versus enhances.
Apollo gives you a real-time rollup of rep activity and pipeline contribution, plus call recordings and AI summaries, so you can spot coaching moments without sitting in on every call. Built-in reporting ties activity directly to pipeline, so you know what to scale and what to fix.
Yes. Apollo integrates with Salesforce and HubSpot, along with 200+ other tools in your GTM stack, so contact data, activity, and pipeline stay in sync no matter where your team is working.
Agents are the intelligence layer of Apollo that research accounts, build lists, draft outreach, and surface the right signals for every rep on your team. It doesn't run your pipeline unattended — autonomy is tiered, and reps review and approve before anything goes out. Full autonomous execution is on the roadmap, but today, agents works alongside your team, not instead of it.
