WHY APOLLO
Go-to-market takes more than a good prompt. Apollo brings the data, research, and GTM expertise to help your agent get better results.
Ask once, get it done
Built for GTM from day one
Backed by data you can trust
Better results, same setup

FIND
Describe your ideal customer in plain English. Apollo comes back with real people who fit, including local businesses and companies most databases miss.
Get a finished list from one request
Reach past the database with web research and Google Maps
See exactly why each lead is a good fit


REACH OUT
Have Apollo build entire sequences, or draft 1:1 emails with your agent and send them through Apollo. Apollo can check every contact and handles deliverability.
Send a personal email to every lead
Reach only real, checked contacts
Skip anyone who asked not to be contacted
Apollo connects to any agent or AI tool over MCP or API, including the one you built.
Apollo is the AI GTM System that uniquely combines data, intelligence, and execution in one loop helping every business find and win their next customer. Trusted by millions of users and over 600,000 companies worldwide, Apollo combines one of the industry's largest B2B contact databases with a purpose built GTM intelligence engine and a full execution stack, in an all-in-one system. Builders can also use Apollo from their own agents.
Apollo is agent-friendly because it’s built so an AI agent can get good results without having to learn how Apollo works. Your agent, whether it’s ChatGPT, Claude or one you built, can hand Apollo a job in plain English, like “find car dealerships in Detroit and who runs them.” Apollo’s agent handles which searches to run and goes beyond Apollo’s database when it needs to. Apollo’s docs are also written so agents can read them and understand what Apollo can do. You connect your Apollo account once, and nothing that costs credits happens without your approval.
Apollo’s search API runs exact searches, so it works best when your agent already knows the filters it wants, like job titles, locations and company size. Apollo’s agent takes a request in plain English and handles the whole job. It handles which Apollo searches to run, goes beyond Apollo’s database to Google Maps and the web when it needs to, checks that each result fits, and finds verified contacts. Your agent picks the right option for each request and stays in charge of the bigger project.
Besides finding leads, Apollo’s agent can take on most of the outreach work your agent hands it. It can research accounts, write email sequences, add each person to a sequence with their own email, plan a campaign, review how your sequences are performing, summarize sales calls, and fix problems that keep your emails from being delivered. Your agent stays in charge of the bigger project, and Apollo checks with you before spending credits and other key moments.
Yes. When Apollo’s database doesn’t have what you’re looking for, Apollo’s agent searches beyond it. It uses Google Maps to find local businesses and their decision makers, pulls companies from public online directories and event lists, and uses AI research to check additional criteria. You can ask from ChatGPT, Claude or your own agent connected to Apollo. Before spending credits, Apollo shows you a preview of what it found and what it will cost.
Apollo uses credits, and you only spend them on the actions its agent takes, like saving a business from Google Maps, researching a company, or revealing an email or phone number. Handing Apollo a job is free. For example, saving 20 local businesses from Google Maps costs 20 credits. Before Apollo spends any credits, it shows you a sample of what it found and the total cost, then waits for your go-ahead. Credits come with your Apollo plan.
Yes. Apollo can check that emails and phone numbers are real before your agent reaches out, and make sure the person hasn't asked not to be contacted. When your agent writes a different email for each person, Apollo sends them using email tools that help keep your messages out of spam.