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GDPR PRivacy
We Respect Your Privacy. Here's How.
When it comes to privacy, Apollo values transparency. This notice is our way of letting you know that we've added your business contact information to our database. This notice contains valuable information regarding your privacy rights and how to exercise them.
Who are we?
ZenLeads, Inc. d/b/a Apollo.io ("Apollo") is located at 440 N Barranca Ave #4750, Covina, CA 91723-1722. Apollo is the technological equivalent of a modern digitized Rolodex of business cards, providing business-to-business ("B2B") contact information to our customers. Apollo is a registered data broker in the states of California, Oregon, Texas, and Vermont. You can contact our Data Protection Officer by emailing us at privacy@apollo.io. You can contact our EU Representative by emailing us at apollo@lionheartsquared.eu.
What is the purpose and legal basis of our processing of personal data?
Apollo processes this information for the purpose of helping our customers discover new B2B prospects, validate and correct existing data, execute direct marketing, and improve sales/marketing processes. This may include using artificial intelligence and machine learning technologies to enhance our services and provide more accurate and relevant recommendations to our users. Apollo relies on our legitimate interests, as well as those of our customers, to collect and share personal data with our clients for the purposes listed.
What personal data do we collect to provide our Services?
Apollo collects business contact and similar information related to individuals when they are acting in their professional or employment capacity, including:
Name
Contact information such as business email address (including "freemails" such as Gmail, Yahoo, Hotmail, etc.) or phone number
Information about the individual's role with the business (including the name of the business, title, professional responsibilities and functions, office location as provided by the individual, and education)
Professional social media profile information
Job history and title(s)
We may also make inferences about these business contacts, such as their likelihood to be interested in a B2B product or service offered by one of our customers.
How did we collect your personal data?
Apollo collects and verifies data against multiple data sources. There are 3 main ways in which Apollo collects data:
Data Contributor Network: data contributors share information about their business contacts while using Apollo services (as described in our Terms of Service, described at https://www.apollo.io/terms, or other agreements). This includes when customers agree to and use Apollo's Email Finder, Open Tracker, or similar features, which Apollo may use to extract business contact information and other business-related data from this content for its own business purposes (e.g., inclusion in Apollo's Contributor Database, analytics, and commercial data products). This may have included emails exchanged with you or emails in which your business contact details appeared.
Public Sources: Apollo employs proprietary algorithms that regularly scan the web on a large scale. We parse information from public-facing websites, creating a comprehensive web-wide index of people and company data.
Trusted Third-Party Data Providers: Apollo processes records from verified third-party data providers that we contract with and trust.
Who do we share your personal data with
Subject to restrictive licenses and regulatory restrictions, Apollo may share your business contact data with its customers, partners, or their customers. These recipients, being legitimate business organizations who service or sell products to other businesses and non-profit organisations, are granted the right to use the information for lawful sales, marketing, and recruiting purposes.
How do we use artificial intelligence with your data?
In accordance with our AI Policy, Apollo leverages artificial intelligence (AI) technologies to enhance our services. We may use your business contact information as inputs to machine learning models to improve our platform's functionality, including automated email personalization, insight generation, and other sales and marketing features. We partner with third-party AI providers (listed in our Trust Center) to deliver these capabilities. This automated processing does not produce legal effects or significantly affect you as it relates only to business prospecting activities. Our AI Policy can be viewed here: https://www.apollo.io/ai-policy
Is your personal data subject to international transfers?
The personal data that Apollo processes when providing its services is hosted in the United States. Personal data that we process that is transferred from the European Union or United Kingdom to the United States is subject to the "Standard Contractual Clauses" available at https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_en, and technical and organizational measures, including information security and data access control measures, are taken to protect that data. Additionally, Apollo is certified under the EU-US Data Privacy Framework. Apollo also has a dedicated information security team, and Apollo services are ISO 27001 and SOC 2 certified.
What are your privacy rights and how can you exercise them?
You may have the right to request access, rectification, deletion, or restriction of processing for your personal data, which involves refraining from selling or providing it to third parties. Furthermore, you may have the right to object to processing, request data portability, and file a complaint with the appropriate supervisory authority in your country, if applicable. If you used Apollo's Email Finder, Open Tracker, or similar features, you may revoke your consent for Apollo to access your email inbox and contact lists at any time by disabling the relevant features and following Apollo's instructions in the Privacy Center. Upon revocation, Apollo will cease further collection from your email account, but may retain and continue to use previously collected data as permitted by this Notice and our Terms of Service. The foregoing rights may be subject to certain limitations under applicable law. The fastest and most efficient way to exercise your privacy rights is to use the self-serve tools available in our Privacy Center. However, if you are unable to use these self-serve tools to exercise your rights for any reason, please reach out to us at privacy@apollo.io.
How long will we keep your personal data?
We delete personal data where (a) it is no longer used for any purposes, or (b) a data subject objects to us processing their data or requests its deletion, pursuant to their GDPR or other state or national rights (unless we have a valid legal justification for retaining it, such as to resolve disputes or comply with our legal obligations). We also retain personal data which is necessary to keep in a suppression file, i.e., so if we obtain someone's data again, we will be able to exclude it from use. We likewise remove or update personal data we learn to be inaccurate.
Where can you learn more?
To learn more about how we collect, use, share, and safeguard personal data, please visit our Privacy Policy or our Privacy Center. You may also contact us at privacy@apollo.io with any questions you may have about our privacy practices or your privacy rights.