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Perplexity

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About Perplexity

Perplexity is an AI-powered answer engine and research copilot that combines live web search with advanced language models to deliver clear, cited answers in a conversational interface. Rather than returning a list of links, Perplexity synthesizes information from multiple high-quality sources in real time, surfaces inline citations for every claim, and lets users drill deeper with follow-up questions or structured reports.

Perplexity offers a freemium product suite that includes free web and mobile apps for everyday search, plus paid tiers like Perplexity Pro and Enterprise that unlock access to multiple state-of-the-art AI models, higher usage limits, advanced data analysis, APIs, and enterprise-grade security and compliance. Additional products such as Perplexity Assistant, Computer, and the Comet browser extend the platform beyond search, enabling users and teams to research, code, create content, automate workflows, and act across other tools from one integrated environment. Across these offerings, Perplexity’s mission is to “serve the world’s curiosity” by bridging traditional search and AI, making it easy for anyone to move from open-ended questions to reliable, verifiable insight in a single place

Perplexity and Apollo.io

Apollo's connector for Perplexity Computer brings Apollo's sales intelligence directly into the AI workflows growing businesses already use. Founders, lean GTM teams, and operators can now run prospecting, account research, outbound, and follow-up through natural language — powered by Apollo's database of 230M+ B2B contacts — without switching tools or slowing down.

In practice, that means turning a question into a workflow: find the right contacts, enrich them, sequence outreach, and update your CRM — all from within Perplexity Computer, all informed by Apollo's data.

For teams doing more with less, it's the difference between managing a sales stack and just executing.

Use cases

  • Search & Prospecting

    Find people, companies, contacts, and sequences across Apollo's database using natural language.

  • Enrichment

    Unlock verified emails, direct dials, and full profiles using Apollo's enrichment engine. Enrichment consumes credits based on your plan.

  • Contact Management

    Create and update contacts in your Apollo CRM directly from Perplexity.

  • Company Insights

    See full firmographic details and open job postings.

  • Sales Engagement

    Create and modify sequences. Add and remove contacts from your Apollo sequences without leaving Perplexity.

  • Analyze Performance

    Analyze your team's activity and campaign performance