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That's Noble, Inc.

Word of mouth marketing for B2B sales and marketing teams.

"The way we buy has changed!"

84% of your prospects will ask their friends for recommendations and 50% will purchase the products their friends use. When prospects visit your website, Noble shows them which of your happy customers they know, so they can reach out and chat with users they trust.

Results show prospects that use Noble are 20x more likely to convert (demos or sign-ups) and convert 2x faster than prospects who don't use Noble.

With easy integration into your outbound emails, Noble also gives your SDR teams a new edge in building relevance and urgency.

"It took me less than 50 seconds to find someone using the product. If you're confident in your results, Noble is a no-brainer—it helps buyers hear directly from happy customers. Just joined the waitlist to add it to the Scrappy ABM site."

Mason Cosby
CEO & Founder at Scrappy ABM

Apollo.io and Noble

Turn every outbound email into a warm intro.

By connecting Noble with Apollo, your emails gain personalized credibility at scale. Noble surfaces known users your prospect recognizes — from LinkedIn connections, past companies, or mutual networks — and embeds that data into your Apollo templates. That way, every cold email feels warmer.

Why connect Apollo with Noble?

  • Higher reply rates: Prospects are more likely to engage when they see people they know already using your product.
  • Faster conversions: Social proof reduces hesitation and moves deals forward quicker.
  • Seamless workflow: Keep using Apollo the way you always have — Noble just adds powerful personalization behind the scenes.

Use Cases

Outbound Email Sequences

Automatically include personalized social proof in Apollo sequences to boost reply and open rates — especially effective for cold outbound campaigns.

Sales Development Personalization

Give SDRs easy-to-use, pre-generated snippets they can drop into emails or calls to add credibility and context based on mutual connections.

Media

Ready to connect with Noble?