Unify outbound and product data for attribution
Use Apollo event data in Amplitude to attribute revenue to specific outbound motions and optimize your go-to-market strategy.
Send Apollo contact events to Amplitude for a complete view of how leads move through your funnel.
Amplitude provides product analytics to help companies understand user behavior. Product, marketing, and growth teams use Amplitude to discover and share insights about user engagement, retention, and revenue.
Founded in 2012 and backed by Benchmark, Battery Ventures, and leading angel investors, Amplitude is the analytics solution of choice for companies who want to understand their users, including Microsoft, Square, Western Union, HubSpot, LogMeIn, Paypal, POPSUGAR, and more.
Apollo.io and Amplitude
Apollo Workflows can track contact and workflow events directly in Amplitude, giving your analytics team the full picture of your pipeline alongside product and behavioral data. Correlate outbound activity with downstream product engagement — without manual data stitching.