How Yellowstone Local Tripled Connect Rates & Doubled Meetings with Apollo + JustCall

Warren Lentz watched his SDRs burn through dials with a 4.5% connect rate — until he built a calling engine that tripled connections and doubled meetings.

Warren is the CEO of Yellowstone Local, a recruitment agency serving skilled-trade businesses, which lives and breathes outbound. But before combining Apollo's precision prospecting with JustCall's seamless calling, reps were bogged down by tab-hopping and endless voicemail callbacks, costing them time, focus, and deals.

Here's how Warren and his sales team transformed their outbound engine without hiring a single new rep and how you can too.

The roadblock: Too many tabs, too few conversations

Yellowstone Local needed to reach more prospects faster. But their reps were stuck in a fragmented process: toggling between tools, logging calls manually, and wasting time on voicemails that never got returned.

Even worse? With a connect rate of just 4.5%, they were putting in a whole lot of effort with very little payoff. Instead of talking to qualified prospects, reps were chasing dead numbers, switching tabs, and trying to keep systems in sync.

The fix: a converting calling engine in one integrated workflow

By integrating Apollo's rich prospect data with JustCall's seamless dialing, Yellowstone Local combined every step into one smooth workflow, turning their outbound engine into a conversion machine.

Their SDRs could:

• Click-to-call or text leads directly in Apollo
• Auto-log calls, messages, outcomes, and notes
• Launch high volume campaigns with JustCall's Sales Dialer

They found improvements across the board:

• Meetings booked: 2x more appointments on the calendar
• Connect rate: up from 4.5 % to 12 %, nearly a 3x jump
• Ramp time: reps reach full productivity 30% faster

Ask yourself: What's really blocking your reps? They don't need more calls. They need better tools.

3 ways Apollo + JustCall supercharged Yellowstone's outbound

1. Smarter dials, higher connect rates

With JustCall's Sales Dialer integrated with Apollo, reps made 3x more connections per day, while skipping voicemails and showing up with local numbers that boost answer rates.

2. No more admin overhead

With JustCall and Apollo, every call note and recording is auto-logged. No tab switching, no forgotten details. Reps stay in flow, managers get full visibility, and your system stays clean and complete.

3. AI coaching that scales

Volume is great, but quality is what wins deals. With AI-powered call summaries and insights, Yellowstone's managers could quickly spot coaching moments, and drive performance improvements using real conversation data without guesswork.

The takeaway: Build a smarter outbound engine

Yellowstone scaled by removing friction and streamlining outreach with Apollo + JustCall. If your team is still battling low connect rates, manual tracking, or wasted dials, the answer isn't to just hustle more. It's a better system.

Start your 14-day free trial of JustCall and watch your outbound engine hit peak performance, without any extra effort.