Apollo.io GTM Leadership: 128 No. 1 Rankings in G2's Summer 2024 Report

July 10, 2024 – We are proud to announce that Apollo.io earned 128 No. 1 rankings and 315 Leader rankings in G2’s Summer 2024 Reports – the world's largest and most trusted software review marketplace. Apollo crossed 7,000 total product reviews netting a 4.8 / 5 score, and was awarded 488 badges in multiple categories, with continued success in the Small and Medium-sized Business (SMB) and Momentum Rankings, along with new wins in product-specific categories.

In addition, Apollo is now the second-most reported of any product on G2, appearing in 772 reports just after ClickUp. 

Photo Credit: G2

"The G2 reviews we earn fuel our dedication to democratizing access to intelligent GTM software globally, making it easy and accessible for sales teams of all sizes,” said David Malpass, SVP of Marketing at Apollo.io. "Sales is a process that is constantly evolving and we learn so much from our community. These badges are a source of motivation for our team to continue helping our users turn prospects into customers and grow.”

Apollo made a strong showing in the SMB category, earning No. 1 rankings in the following SMB Grids:

• Sales Intelligence
• Lead Capture
• Marketing Account Intelligence
• Lead Intelligence

Apollo’s rankings also showed consistent increases in product adoption and awareness, as proven by No. 1 rankings in the following Momentum Reports:

• Buyer Intent Data Providers
• Lead Mining
• Lead-to-Account Matching and Routing
• Sales Engagement
• Marketing Account Intelligence
• Lead Intelligence
• Lead Capture
• Lead Scoring

Apollo also garnered strong placements in four new report categories, showcasing successful investments in product innovation and platform capability:

• Email Verification
• Visitor Identification
• Email Marketing
• Email Tracking

The following customer reviews appeared on G2 highlighting Apollo's leadership:

• “Apollo has been a game changer in my sales strategy. From identifying prospects and leads, ease of LinkedIn integration, and accuracy and relevance of information, this platform is the first thing that gets opened in my browser everyday. Apollo is the easiest tool I use day in and out to keep me organized and on top of my pipeline.” - Carl M, Head of Partnerships, Enterprise, (>1000 employees)

• “Apollo.io is a goldmine for marketers. Find your ideal leads with laser precision using their massive database and advanced filters. Craft targeted campaigns with ease using templates and automation. It's not just leads - track progress and optimize for success. Unleash your marketing potential with Apollo.io.” – Dheeraj C, Team Leader, Small Business (50 or fewer employees)

• “Apollo is incredible. As an outside sales rep, I use Apollo on a daily basis. This is all to bring in new business. Apollo paid for itself in the first month. It's very easy to use with a low barrier to entry.” – Johnny G, New Business Representative, Small Business (50 or fewer employees)

To learn more and read current reviews from active Apollo.io customers, visit https://www.g2.com/products/apollo-io/reviews. To sign up for free, visit www.apollo.io.

Addendums:

• Spreadsheet with full results available here

• G2 badge icons available here