We are customer first and content next in our approach. By working with us, you'll get thought- provoking, valuable, user experience-driven content delivered by a modern, flexible workforce. Our talented team, traditionally forced to choose between work and life's other demands, deliver the highest-quality, fit for purpose content designed to create significant business for our clients. Free from office hours and fixed locations, we prove that excellence comes from being Contented.Our starting point is always the end consumer. Before we put any thoughts on paper, we look at the data and research available to identify and deduce insights. And if there isn't any, we go out and get some. We are experts in running individual to small group ethnographic style research programmes, relying on talking to people, rather than through faceless questionnaires. From this, we believe we can truly get an understanding of an audience and how best to connect with them. We create a long-view strategy which looks across months rather than days. It's well thought through and means we can plot key campaigns based on the lives of the audience and the aims of our client. We'll then produce the content to best suit the message and the audience, whether that's a series of blogs and a whitepaper, a video from a CEO or a weekly podcast. The key to producing the smartest, most impactful content is listening to the needs of the audience.