Conservus is responsible for the conceptualization, design and development of an e-concierge solution whose business model opens new revenue streams for the hospitality industry. The MyConservus Portal, highlights services available at a single hotel location, and provides advertisers with direct access to hotel visitors while generating revenue both for the hotel property and itself. By premiering its product in the United Arab Emirates, it has taken the generic internet log-in page that greets guests at every hotel and transformed it into a hybrid electronic magazine and boutique concierge service portal, where guests can access any service provider by the hotel coupled with practical local information. Designed in part as a performance based model, advertisers pay by impression or alternatively a fixed per location per month model.The offering is a win-win for guests, hotel properties and advertisers as well, as they provide important value-added services to the hotel's guests while offering a wide array of information and services about hotel amenities as well as those of nearby businesses. The value proposition has also had traction, with contracts with Jumeirah, Fairmont, Hilton, Intercontinental, Starwood, Movenpick, Raffles, Rezidor, Grand Millenium, and other Dubai based chains in the UAE, and expanding into the UK market with Jumeirah and others.These milestones were achieved within one year of launch. The company has also been recognized by Red Herring, winning this year's award, the first Arab company to do so. Intel Capital has recently invested as a strategic partner as well.