Whatfix is a global digital adoption platform based in California, dedicated to enhancing software usability and maximizing return on investment for enterprises. The company operates in seven countries, including the US, India, and the UK, and serves over 700 enterprises, including more than 80 Fortune 500 companies like Shell and Microsoft. Whatfix employs between 1,000 and 5,000 professionals and focuses on the "userization" of application technology.The platform offers a range of solutions, including in-app guidance, no-code authoring tools for creating interactive content, and simulated training environments for application training. It also provides analytics to track user behavior and optimize workflows. Whatfix integrates GenAI for personalized experiences and supports cross-platform compatibility, making it a versatile choice for large enterprises in sectors such as logistics, energy, and technology. The company continues to innovate with AI-driven features to enhance user support and content generation.