Our MissionAuction Direct USA is committed to revolutionizing and legitimizing the used car business, guided by the principles of trust and open information exchange, to provide a truly unique and satisfying automotive purchase experience for every guest, in every way. Auction Direct USA operates an expanding network of highly differentiated, customer-centric used car superstores. Auction Direct's unique approach is centered upon providing customers with the lowest price vehicles and the best car buying experience. The Company offers consumer financing, extended warranties, certified pre-owned vehicles, service, parts and vehicle protection products.The Auction Direct facility design is clearly tailored to enhance the guest's shopping experience. It begins with a personal greeting and guest registration at the front door. The introduction of a sales associate leads into a complete explanation of the Auction Direct business approach including the Company's mission statement, pricing philosophy and a thorough bullet point presentation of the reasons to buy a vehicle from Auction Direct. All of the discussions occur in an open showroom environment unique to Auction Direct at a bar height countertop in the middle of the showroom labeled the "Hassle Free Zone". The actual selection of vehicles at Auction Direct is truly unlimited because if a customer cannot find the specific vehicle that they want, the Company will find and buy their ideal car at a wholesale auto auction typically within one week's time."Auto Dealer Monthly" National Retailer of the YearAuction Direct USA ranked #1 in 2011, 2010 and 2009.Rochester Business Alliance Fastest Growing CompaniesThe Rochester Business Alliance awards the Rochester Top 100 list of the fastest growing privately held businesses in the Rochester, NY region, #1 in 2009, #12 in 2010, 72 in 20142015 New York State Independent Dealer of the Year