MarketShare Associates (MSA) is a global firm of creative facilitators, strategists, economists and experienced research and data nerds who believe that both public and private institutions should contribute to social transformation. MSA offers public sector decision makers access to a new generation of market and social insights for forecasting and measuring human behavior and social outcomes.MSA works with governments, development agencies and donors that operate as market facilitators and catalysts to improve markets and empower people to take advantage of economic opportunities across Latin America, Africa, the Middle East, and Asia. We work to achieve impact across three key practice areas: • Results Measurement and Evaluation • Market Systems Facilitation • Economic Empowerment