At Battat, our everyday goal is to encourage kids to discover and explore the power of play. We believe that childhood is a time for curiosity, creativity, and pure joy, which inspires us to design and manufacture a wide selection of high-quality toys that fill families' hearts and homes with endless fun.Over the course of our 100-year legacy as a family-owned and Montreal-based company, our toy box has grown to include over 15 successful brands: from the inspiring dolls of Our Generation® to tough DRIVEN trucks to the magical world of Li'l Woodzeez®. We've also forged successful partnerships with the world's leading retailers and e-commerce companies, making it possible to find our toys in playrooms all around the globe – in 70 countries and counting! But it doesn't stop there.Our multidisciplinary team of joy-makers is dynamic, talented, and forever motivated to find new and improved ways to grow, evolve, and craft toys that'll make kids smile for generations to come.