Mage CRM corporation was created on the premise that following up with customers using the tools customers are comfortable with, leads to closed sales. Unless a customer or prospect specifically tells you never to call them back, there is always a follow up. Perhaps it's a direct follow up to an inquiry, or perhaps it's to check on them a year later to see if their circumstances have changed.With Mage CRM, never miss a follow up. We like the old saying "the fortune is in the follow-up" but we believe that it's more accurate to say: "the fortune is in the conversation".