Based in New Zealand. We believe good people working towards a common goal can achieve anything. With our owners living and working in their community, community values are very important to us.Because we are in so many different locations around New Zealand we change our range to suit what our locals need. What is common to all SuperValue supermarkets is the high standards of friendly service and the uncompromising high standards of fresh produce. We support this with our replace and refund guarantee.SuperValue supermarkets are all locally owned and operated. Our supermarkets are served by local people. We are proud of being local and value being part of the local community. SuperValue has stores across New Zealand including Christchurch, Auckland, Dunedin and more.