Big 'O' Dodge Chrysler Jeep Ram of Greenville as been family owned and operated for over 31 years. Michael Odum, founder of Big 'O', was lost in 2003 in a tragic motorcycle accident. It was at that time, Tanner Odum, Michael's eldest of 3 sons stepped up to take over his father's legacy. In February 2008 the Odum family purchased the Chrysler Jeep Ram franchise. This had been a long time goal for the family. Tanner took the dealership to new heights making Big 'O' the #1 Dodge Chrysler Jeep Ram dealer in North and South Carolina. Then tragedy struck twice. Tanner was involved in an automobile accident that took his life in September of 2008. At this time most families and businesses would throw in the towel and sell out. Not BIG 'O' DODGE! Jake Odum, the middle of 3 brothers, is now the Dealer Principal. Kyle Odum, the youngest son is the New Car Manager. Both Jake and Kyle attended Northwood University in Florida, which is the country's leading college for auto dealership management and ownership. The foundation that was set at Big 'O' was that the customer comes first. And 31 years later that still remains the core of our dealership. We strive to help our clients make the best decision for them and their families. We are always offering the best deals and largest selection on new Dodge Chrysler Jeep Ram models, as well as Big 'O' Certified pre-owned cars and trucks. At Big O Dodge Chrysler Jeep Ram of Greenville, we strive to make buying a new or pre-owned vehicle, purchasing parts, or servicing your car or truck a pleasant and rewarding experience.