IPEKYOL Group's success story is rooted in the vision and experience of the Ayaydın family in the textile industry since its establishment in 1986. From the opening of its first store in 1989 until today, IPEKYOL has positioned itself as a reputable and established brand in the ready-to-wear sector, catering to the style needs of urban, modern, and cool women. IPEKYOL becomes the preferred choice for many women with diverse tastes, offering business, smart, mono, denim, elegant, and beachwear collections throughout the year. Inspired by the vibrant spirit of the streets, TWIST stands just beyond the freedom line for young women and women who feel young at heart. Offering clothing items that can be effortlessly combined anytime, anywhere, along with shoes, bags, and accessory collections catering to diverse tastes, TWIST invites all Twisters aiming to capture the rhythm of the street to a colorful, dynamic, and fun style journey. MACHKA holds the title of being Türkiye's first and only pret-a-couture fashion brand, offering a feminine and post-romantic style. Designs bearing the signature of Creative Director Ece Ege, renowned for her roots extending to France with the Dice Kayek brand, reinterpret the perception of luxury clothing with a visionary perspective. Pieces that spotlight meticulous craftsmanship, high-quality fabrics, and a timeless design ethos accompany the style of the urban woman on various occasions, from office elegance to formal events.