Located nearly equidistant between the cities of Red Deer and Calgary, with a town population a little under 3,000, the Municipality of Sundre, Alberta is a thriving community featuring outdoor recreation, forested hills, nearby mountains and an easily accessible river. With a trading area population of about 8,000, Sundre's population explodes during the summertime due to the influx of travellers and tourists, most of whom are outdoor enthusiasts. Sundre's economy centres on primary resource extraction, such as forestry, oil and gas, and gravel. There's a booming tourism industry, and ranching and agriculture is also part of the local culture. Other substantial employment industries include cannabis, construction and manufacturing. Sundre is an ideal destination for young working families and young-at-heart retirees.