Nook (www.nook-inc.com) is a fintech offering a first-of-its-kind platform designed to empower credit unions to provide niche experiences to their members without the need for a new brand, website, or technology stack. Nook's Niche Experience Platform leverages a niche, lifestyle content approach to build focused communities around core member groups, building deep trust and loyalty. By incorporating lifestyle topics alongside financial content, Nook offers a fresh perspective, encouraging more frequent member engagement and enabling credit unions to sell without selling by allowing members to envision the practicality, relevance and positive impact that credit union solutions have on their lives.