Ardent World Inc. is the product of a passionate desire to bring quality, affordable skin care solutions to every one, and abide by a few basic quality parameters: soap should not dissolve into mush, lotion should draw in smoothly, shampoo should never leave your scalp itchy and oils should truly nourish the skin. We combine passion with science and in-depth analytics to bring products to market that people can feel and see the difference.AWI was incorporated in 2002 and is part of a group of companies engaged in Personal Care and Retail Vanity Products. Gluta-C's formulation is more than just skin whitening. It is multi-dimensional and holistic to provide fair, even-toned, moisturized, and glowing skin. With master antioxidants Glutathione and Vitamin C, it effectively whitens and renews damaged skin by protecting it from harmful pollutants. This Dual Antioxidant Defense system also reduces fine lines and wrinkles, and helps optimize skin texture. Its natural extracts also provide additional moisturizing benefit for a younger-looking and silkier feel resulting to healthier, more radiant and glowing skin.Moringa-O² is the first and only product line that combines the powerful blend of Malunggay, Olive Oil, and Omega from Sunflower Oil. These are rich in anti-oxidants, multivitamins and minerals that deeply nourish and moisturize the skin, hair and scalp. Moringa helps repair and restore the hair and skin. Because of its very high Vitamins A (4x of carrot) and C (7x or oranges) content, moringa improves skin elasticity, keeping it supple, and also helps lighten skin. Olive Oil is deeply moisturizing and has mild astringent properties, keeping skin healthy. Vitamin E is a well known anti-oxidant strongly present in omega (sunflower) oil which also helps minimize wrinkles and other facial lines.