Emerald Jewel Industry India Limited (Emerald) was established in 1984. "Emerald" is known for its quality consciousness, perfection in manufacturing and business ethics. Emerald started it business by working with goldsmiths and then established its own manufacturing in 1992. Emerald transformed conventional methods of jewelry manufacturing into technology and talent driven process. The ultra modern manufacturing facilities in Coimbatore are an example of the same. Emerald today has emerged as the ‘Largest Manufacturer of Gold Jewelry in the whole of AsiaJewellery manufactured by Emerald commands a premium in the market for its uniqueness of design and quality workmanship. The Company caters the demands of domestic Indian markets and also exports to countries like Singapore, Dubai, UK and USA. The Group is retaining the coveted "Export House" Status for its continuous excellent performance in exports. Emerald is known for its large number of design base (over 1 lac designs). All designs have been developed internally by an active team to efficient designers who are involved extensively in market survey. They attend various trade shows and events to know currents trends in markets. The guiding force of Emerald has been the Managing Director, Mr. K Srinivasan, who has 25 years of rich and varied experience in the field of jewellery manufacturing. He is ably assisted by his wife, Mrs. Shakthi Srinivasan and Mr. G.K. Venkatagopal who are in capacity of Directors with Emerald. The vision and ideas of the top management has guided and lead the company towards excellence. Highly qualified engineers and professionals help the management in achieving the objectives of the company.