L'Artisan Parfumeur was born as the result of a challenge, a plaisanterie. Due to his training as a chemist, a friend asked Jean Laporte if he could create a banana scent to wear with a costume of the same fruit to a gala evening at the Folies Bergères. This sparked a passion in him to experiment and create original, artisanal scents with "natural essences". Banana was quickly followed by grapefruit and vanilla fragrances. With the success of his first line, Jean Laporte was named L'Artisan Parfumeur - the craftsman of fragrance - by perfume enthusiasts. L'Artisan Parfumeur's classic fragrances remain unchanged throughout its 40-year history. A true mark of confidence in its alchemy, the perfumes are as modern today as they ever were.Made with passion and artisanal finesse to symbolise a different olfactory journey, each fragrance carries with it creative freedom and artistic flair: the hallmark of its master perfumer.In homage to its founding philosophy, the fragrances take you on a journey of exploration, one that fuses the careful craft of man with the beauty of nature. As experts of their craft, each of our master perfumers understands the harmony and structure of their chosen notes, notes that shift and flow subtly as the fragrance unfolds on the skin.Today, L'Artisan Parfumeur and the British fragrance house Penhaligon's are part of Puig, a family-owned fashion and beauty business based in Barcelona. Puig creates unique and highly desirable Love brands that empower people to reinforce their self-esteem and find their own expression. In 2020 sales reached €1,537 million. Puig products are sold in more than 150 countries.