When we founded Zipfizz in 2003, folks were thirsty for a "healthier alternative" to sugary sports drinks, but there wasn't much to choose from...Over the past 19 years, we developed Zipfizz — an all-natural, no sugar, low cal, low carb drink mix that's packed with vitamins, minerals, electrolytes, and our signature boost of vitamin B-12 for good measure. It's clean-burning energy, without the sugar crash.At Zipfizz, our mission is to unlock your body's natural energy so you can unleash it on the world.Our products tap into your body's natural energy, so you can get more done.