The JRS Group is an organizational development advisory firm specializing in customer experience optimization for organizations generating annual revenue of $5M to $100M. Our purpose is to help clients develop an internal culture that is standardized, systematic and service driven - a culture of excellence that permeates the entire organization - a culture that transforms team members into raving fans and customers into evangelists. The most successful and most highly scalable businesses are run by systems – systems run exceptional businesses and people are hired and trained to run those systems. Model examples include Ritz Carlton, Chic-fil-A, Zappos, McDonalds, and Walt Disney World. Other examples include successful sports teams and franchises – the New England Patriots, the Alabama Crimson Tide, the San Antonio Spurs, Phil Jackson's Chicago Bulls & LA Lakers – these teams and organizations run a system and they recruit and draft players that fit and are ideal for their system.Our unique approach provides the fundamental framework and internal infrastructure required to maximize the internal (team) and external (customer) experience surrounding the delivery of our client's products and services. The result is a distinctive, highly scalable business with measurably higher revenue and significantly reduced expenses - a finely tuned machine engineered for success and dynamic growth – growth fueled by the evangelists that your culture of excellence has cultivated.