Lumator provides intelligent automated services that help residential electricity consumers save money, save time, and save the planet, by optimizing how they buy and use electricity. Deregulation and increasing availability of renewable energy are creating opportunities that most consumers are unable to exploit because they lack the required expertise and tools. By ignoring these opportunities, consumers are leaving hundreds of dollars on the table every year. Lumator uses machine learning technology to offer personalized cloud services that solve this consumer problem.