FAT Club Consultancy is a consultancy group that provides consumer-centric advisory services to businesses in the F&B industry.In today's highly competitive F&B landscape, it's getting much harder for businesses to stand out. FAT Club Consultancy evolved from a humble gourmet club in NUS (@nusfatclub) started by a passionate group of foodies where our shared curiosity for discovering and understanding what makes a food business appealing to discerning customers, slowly shifted towards a desire to help F&B entrepreneurs add that secret sauce to their businesses. Our consumer-centric solutions focus mainly on brand design, concept creation, and menu development. From the insights we've gathered from eating all over the world and locally, we'll bring an informed customer's perspective for you to make more targeted business decisions that will help you differentiate yourself in this saturated market.Drop us a message now and we will get in touch with you as soon as possible. First consultation is free.