ET Intellectual Property (Previously Ellis Terry) is a full service intellectual property law firm operating in New Zealand and Australia. We have offices in Auckland and Wellington.Established to serve a local and international client base, but with a strong New Zealand client focus, we provide advice and expertise in all aspects of the field of intellectual property. We are flexible and can work to suit you. Our charges are based on the value we add. We do not charge for minor incidental matters that do not materially increase the effort required.We do more than just protect ideas, creativity and brands. We put the legal issues into their proper commercial context so that intellectual property can be managed just like any other business issue. We think outside the box to help develop successful commercial strategies and help effect these through our network of funders, advisors and businesses.The firm offers legal assistance to innovative entrepreneurs and corporations in a range of occupations. Creators of artistic works, inventors and designers from specialist fields as diverse as mechanical, electrical and computer engineering, electronics, manufacturing, agricultural technology, among many others have sought our guidance and recommendations.