Colcrane is an expert-platform that matches applied behavioral and data scientists from academia, with organizations who wish to create business and societal impact though behavioral insight. Our services includes the Behavioral Audit that systematically applies established behavioral frameworks known to behavioral science literature to create actionable insight and nudges for behavior changeWith regards to Data Science, our services includes a research based Customer-Base Audit, which is like a profit & loss statement, but that analyzes the health of an organizations customer base in a standardized way. We also deploy research-based machine learning algorithms that analyze and predict customer behavior and Customer Lifetime Value (CLV).Our newest product is a so called Customer-State Modelling offering, which is a dynamic machine learning approach that predicts customer preferences/motives and the impact that the organizations marketing and customer initiatives have. In sum, we predict how likely a customer is behaving in a certain way, even if we can't observe their current behavior directly, and act upon that.