BE YOUTH® is the new premium line introduced by & Sapouni-Sou®. Our business was founded in 2015 in Velanidia, in the Vatica region of South Laconia, Greece.The idea for the company started with our love for the Laconian land, but also our desire to bring to the public pure products, without chemical additives. The Laconian land, which is rich and prosperous, offers us the pure virgin olive oil from the variety of "Athinoelia", the rarest olive variety in Greece. The olive oil produced from this variety is rich in antioxidants and vitamins and is used purely in the production of Sapouni-Sou® soaps. Unlike commercially-made soaps, Sapouni-Sou® soap bars not dry out the skin; the ingredients nourish and hydrate your skin. In addition to the production of handmade soap bars, BE YOUTH® & Sapouni-Sou® specialize in Natural Skin Care products for face and body.All our products are hypoallergenic and environmentally friendly. In our list of products, you will find Exfoliating Gel with Aloe and grated Olive Pit, Hyaluronic Serum, Anti-aging Cream, Collagen Serum, and a plethora of natural skincare products.