The Alpha Project is a consulting and investment company that was founded in order to gather shareholdings from specific companies and to ensure the proper management oversight and, above all, their development. The company was created by two businessmen having the wind in their sails, Marc Atias and Sentob Toledano.in 2015, Alpha Project plans to invest and develop two separate projects :Pervak : Having a unique taste, as pure a tear, the Pervak vodka has become the soul of Ukrainian traditional festivals. Alpha Project is the french exclusive distributor of this millennium and artisanal brand. It will be referenced and distributed within a urban network of agro-food stores. Our values are : an homemade preparation, an ancestral know-how; an authentic recipe ; an unique flavor by the distillation technique, a trendy and attractive packaging and a mechanical bottle cap.Gaw : Alpha project has reated an activewear brand for women who are taking care of their health and body. Designed in France, the clothes have been developed to improve and optimize the performance of women loving sport, fitness, pilates, yoga... Trough bold and stylish prints, bright colors and a wide range of styles, the clothes has been designed by Guillaume Aubagnac, the company's Artistic director, to flatter women, without compromising comfort and sensations. Under the artistic tutelage of the young man as talented as sensitive, the Gaw brand brings a real vision of modernity and sophistication. He plays brilliantly with the tradition and the innovation to give a lively and unexpected collection. Cradled between London, Berlin and Paris, this very young Artistic director offers a cutting-edge fashion and accessible in the austere and basic sports world. Gaw communication will be supported by the company's muse, Gyselle Soares, a Franco-Brazilian journalist and actress, who will bring a sharp eye and a Brazilian fashion view.