Best-Practice Analytics
Improve your go-to-market from 80+ best-practice reports, or build your own to answer any question in seconds.
Scoring Engine
Your intelligent command center for achieving sales flow.
Cockpit
Target the right person at the right time, at speed and scale
Best-Practice Analytics
Measure, learn, and improve your go-to-market
Use pre-built and fully customizable dashboards and reports that tie together both demographic and behavioral factors from across the entire sales funnel (by syncing with Salesforce) to start looking at insights that really matter. Reports that tell you meeting conversion rates, call connect rates, opportunity win rates/deal sizes by persona/industry/company size/sequence step/template, and a multitude of those factors.

Improve Messaging
Which subject lines work the best? What language are you seeing success with?
Improve Targeting
What personas, industries, and company sizes are you having success with via emails and phone calls?
Improve Execution
Are some reps performing better than others? Take a look at email consistency, send times and more to understand what strategy works and how to scale it with the team.
Scoring Engine
Target the right person at the right time, at speed and scale
Help reps prioritize who to engage by creating real-time scoring models to assign account and contact scores based on behavioral and demographic factors.

Know who to prioritize, and why
Focus your efforts on the leads most likely to engage right now to uplevel your conversion rates and capture all the low-hanging fruits. Unlike other "black-box" scoring models, Apollo's scoring engine gives you a detailed breakdown of the score for automated personalized research and context.
Customizable Scoring Model
Customize your own scoring model based on demographic and behavioral scoring factors, combining data from your CRM, engagement like email opens and clicks, and Apollo's 65+ firmographic data points.
Cockpit
Your intelligent command center
Empower your reps to have the perfect day by setting up all the prioritized action items in a single view

Perfect execution, at speed at scale
Consistent process adherence is difficult, especially across a large team of reps. Cockpit helps you ensure consistent execution of your defined sales process and never miss a beat.
Get into sales flow
Instead of remembering to go jump between dozens of screens, Cockpit centralizes action for your reps, so they can sell more faster.
Custom tailored to you
Each tile on Cockpit can be custom tailored, to make it work for your particular sales process.

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