Andrea Metz
Supervisor, Office Administration at true[X]
Last Updated:
December 07, 2019
Los Angeles, California, United States
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true[X] delivers effective advertising for on-demand, interactive media. We believe that ads should be enabling rather than interruptive, and have built the definitive engagement advertising system around our core product of true[ATTENTION], which delivers on the promise of "zero waste" advertising. true[X] provides the best advertising experience for consumers, the best monetization for premium publishers and the best return for brand advertisers. Put simply, we have created the commercial break for interactive media. Originally founded in 2007, true[X] pioneered the engagement-based ad model, and is headquartered in Los Angeles and New York, with offices in Chicago, Atlanta, and Detroit. For more information, visit,, Google+, or follow us on Twitter @truex ----- true[x] is a next-gen digital ad-tech company that powers engagement advertising for some of the world's top brands. In today's online landscape where consumer attention is hard to capture, true[x]'s interactive ads deliver better results through deeper engagement by delivering an improved consumer experience and more powerful brand interaction. As a pioneer and recognized leader in engagement marketing, true[x] enables advertisers to reach consumers where they are most passionately engaged across the web and mobile, including social, social gaming, content, music, video, Wi-Fi, travel and sports. true[x] combines the power of an extensive network of premium online and mobile partners, a large, 750x500 rich media ad unit and innovative new placements such as value exchange and interstitials to deliver proven results for brands and marketers. This combination is one of the most powerful in digital advertising, driving industry leading results such as five to 10 times the engagement of display, 60 seconds time spent, 80 percent-plus completion rates and more than 15 percent lift in key brand metrics such as consideration and purchase intent. true[x] is backed by Redpoint Ventures, Jafco Ventures, and Pinnacle Ventures and is headquartered in Los Angeles, Calif. with offices in New York, Chicago, Atlanta and London.......Read More
11925 Wilshire Boulevard, Los Angeles, California, United States, 90025
Contact Number
(310) 657-9900
No. of Employees
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digital advertising, brand engagement, engagement advertising, interactive commercial, trueattention, truetargeting, and company culture, weddings, charity, social network media, non profit, marketing & advertising, social media marketing, marketing, advertising, philanthropy, non-profits & non-profit services, consumer internet, consumers, internet, information technology & services
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