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Waymatics Inc.

Waymatics Inc.


Waymatics Inc.'s financial review


Waymatics Inc. information

Waymatics was born in 2012 when two industry executives began exploring the future of Near Field Communications(NFC), and the possibilities of using smartphones to bring telematics "in-store." Waymatics began with a simple idea — to create an in-store platform that could monitor and respond to the activities of smartphone shoppers. Of critical interest to us was the growing use of smartphone devic...
Waymatics was born in 2012 when two industry executives began exploring the future of Near Field Communications(NFC), and the possibilities of using smartphones to bring telematics "in-store." Waymatics began with a simple idea — to create an in-store platform that could monitor and respond to the activities of smartphone shoppers. Of critical interest to us was the growing use of smartphone devices to price check while standing in a store aisle – or what the industry refers to as "showrooming".Business Insider found that "showrooming has a massive impact on everyday sales" in their May 2013 article, How the Mobile "Showrooming" Threat is changing the Retail Industry. We identified the need for a low-cost solution that would work with today's wide variety of mobile and touchscreen devices. And a platform that would be able to embrace emerging NFC technologies as they reached mass adoption.Since then, Waymatics has worked to develop solutions that will help retail organizations respond to the profound ways that smartphones, ipods and tablet computers are transforming the in-store retail shopping experience.

Waymatics Inc. industries

Smartphone shopper insight & engagement ecoupon platform
Ecoupon platform
Smartphone shopper insight & engagement & ecoupon platform
Smartphone shopper insight & engagement

Waymatics Inc.'s financial review

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