The Best Day (TBD) is a social planning tool that makes it easier for people to bring their groups together and for businesses to drive valuable group sales. TBD is a venture backed startup based in Sydney, Australia. The Product:TBD provides people with a social planning website & app where they can add options for date, time, place and any other questions and then invite a group to vote on the options so that they can clearly see what options suit everyone and lock in the best day. TBD provides businesses with a ‘go with friends' widget to add to their websites via HTML link or API integration to help their customers bring their groups together.