We listen to a sea of infinite chatter and discover profiles that relate to powerful social media signals like purchase intent, kudos, complaints, conversations, requests, questions about your brand. Our technology recognises a range of industries, your brand, product features, price points and your competitors. When you map these industry specific dimensions with social signals that relate to intent or interest of a customer gives you relevant BIG DATA and an unique EDGE to discover and target your most important customers. We have applied this approach and developed products for CUSTOMER ACQUISITION, SOCIAL CUSTOMER SERVICE & INDUSTRY INSIGHTS.MARKETING EDGE - This product for brands and agencies provides for improving social media ROI and converting online behaviour into offline sales. SERVICE EDGE - This product for customer service teams provides for social customer service and in turn managing your brands online reputation. DATA EDGE - This product provides industry insights that are actionable. We analyse each of the industries we support and provide you with actionable insights to optimise your customer acquisition and customer service approaches.Give your business an edge with QURATER BIG DATA product offerings.