We excel in creating B2B sales opportunities. All risk is removed for our clients as we work on a pay per lead basis. Multiple channels are used and we take full responsibility for the success of the campaignsOur clients come from all areas of industry - every sector, location, size and marketing need are represented. The Practical team is made up of industry experts with a wealth of experience. Everyone in the team brings this experience to bear on each client engagement. Remember, if the campaign fails to deliver leads then we don't get paid. We use technology and automation to facilitate some aspects of our campaigns and reduce costs as well as increasing score. Technology is only an enabler for us though - without the dedication, skills and drive of our team then no campaign will achieve the success we crave. We pride ourselves on communication with our client throughout the campaign. Regular updates, reviews and assessments are undertaken to ensure that everyone is happy with the progress being made. Adjustments to the messages, target contacts or channels used can be implemented quickly and effectively to avoid wasted time. We provide a portal which clients can access at any time to check on the progress being made.