Mooce is a kids clothing label for people who want their kids clothes to be an expression of their personality. The label concentrates on both, girls and boys clothing with sizes ranging from toddler to eight years of age with a focus on comfort, individuality and quality. Mooce has also created a leather soft soled shoe collection with sizes ranging from newborns to eighteen months old. The shoes offer protection, comfort and style with a mature design. The Mooce label was founded in 2011 by fashion designer Petra Jones, a mother of two children with a love for fashion design and creativity.When Petra travelled across the world from the Czech Republic to start her new life in Australia she found herself bored and disinterested working in the corporate world which lacked the much needed creative flair Petra always enjoyed immensely. It wasn't until Petra gave birth to her first child she found herself discovering the world of children's clothing. It was at this time she linked her fashion design background with her love she had for her children and decided to launch her own clothing label to create unique clothing for her daughter as well as for other kids.All Mooce clothing is designed in Australia by Petra Jones and displays original artwork and own repeat fabric patterns. Believing that every child should be comfortable and all clothing easy to wear, Mooce delivers captivating pieces with artwork that captures attention and encourages individuality.The Mooce label has been growing every year with the support of their loyal customers. ‘We love your brand and the quality of the clothes is just lovely. My daughter looks lovely in them and always gets comments from people when she wears them.' – Amanda