We are a clothing company with the goal of getting people to simply remember what matters. We live in a world that makes us compare ourselves to other's highlight reels, that make us care about what others think over our own thoughts about ourselves, in a world that makes us think the things that don't matter, matter. We believe that through the mentality of trying your best to remember what matters, not only helps your mental, physical and social health, but makes world a better place to live for all of us.