McKenna and Partners is a strategic communications firm created to handle opportunities that agencies-of-record may not have the manpower, speed or vertical expertise to address. Our partners' deep experience and broad industry contacts allow our company to assemble purpose-built teams of experts who can quickly turn challenges into opportunities. This "agency of opportunity" approach means we work side by side with your organization's existing resources to enhance their performance, expand their capabilities and accelerate their ability to obtain results. Examples of the services we offer: building an integrated marketing program, developing a social responsibility program, performing targeted market research, launching a new firm; relaunching a declining brand, designing new brand elements, undertaking a public relations campaign, implementing a new sales channel, developing a social media strategy; creating a exciting advertisement, website, video or film, repairing relations with a key constituency, e.g., investors, employees, customers)McKenna and Partners' clients currently include Coca-Cola, Brown-Forman, HealthSmart Holdings, Inc., and Partners for Change.