Gannett is an international media and marketing solutions company and one of the largest, most geographically diverse local media companies in the U.S. Through its powerful network of broadcast, digital, mobile...
Gannett is an international media and marketing solutions company and one of the largest, most geographically diverse local media companies in the U.S. Through its powerful network of broadcast, digital, mobile and print products, the company informs and engages more than 110 million people every month.
The company’s portfolio of trusted brands offers marketers unmatched local-to-national reach and customizable, innovative marketing solutions across any platform. As a digital media leader, the company provides access to outstanding content on many different platforms and digital marketing services to businesses that help them use digital technology more effectively.
Gannett’s iconic national brands, such as USA TODAY and CareerBuilder, as well as its unique local brands serving nearly 120 communities, set the company apart and provide a strong brand advantage. Gannett’s properties cover a wide range of geographies, demographics and content areas, which combine to form a uniquely powerful and comprehensive portfolio of offerings for consumers and commercial clients alike.
Gannett owns or services through shared service agreements or other similar agreements 46 television stations. Excluding owner-operators, Gannett is the No. 1 NBC affiliate group; No. 1 CBS affiliate group; and the No. 4 ABC affiliate group. These stations cover 30% of the U.S. population in markets with nearly 35 million households.
Following the acquisition of Belo Corp. in December 2013, Gannett became the largest independent TV station group of major network affiliates in the top 25 U.S. markets, with a strong, diversified portfolio. Each TV station also has a robust digital presence, including mobile, to reach consumers wherever they are.
Overall, Gannett reaches more than 65 million unique visitors monthly or about 29 percent of the U.S. Internet audience via digital platforms, including CareerBuilder.com, USATODAY.com, USA TODAY Sports Digital Properties and digital platforms affiliated with its local media organizations across the country. USA TODAY is one of the most popular news sites and the USA TODAY app is a top news app with more than 19 million downloads to date across iPad, iPhone, Android, Windows and Kindle Fire. USA TODAY mobile traffic continues to grow as monthly visitors are now approximately 24 million.
The company operates 82 U.S. daily publications, including USA TODAY, and 443 non-daily local publications in 30 states and Guam. USA TODAY ranks No. 1 in the industry in total daily circulation, according to the Alliance for Audited Media.
Affiliated digital products of the company’s U.S. publications, including USA TODAY, reach more than 39 million unique visitors monthly. The print products reach more than 10 million readers every weekday and more than 12 million readers every Sunday. Together they provide critical news and information from neighborhoods, the nation and the globe.
Gannett’s deeply rooted understanding of its communities and its local market relationships, many of which have spanned decades, provide access to content on more than 500 local mobile and tablet products and leading applications for iPad, iPhone, Kindle and Android. Through key acquisitions and partnerships, Gannett continues to accelerate its digital strategy.
Gannett also helps businesses grow by providing marketing solutions that reach and engage their customers across the company’s diverse platforms. G/O Digital, Gannett’s digital marketing services organization, is a full-service media and marketing solutions company with a suite of best-in-class digital products. G/O Digital offers a one-stop shop of localized marketing solutions to national and small to medium-sized businesses. G/O Digital comprises Gannett’s full suite of digital marketing services, including marketing leaders Shoplocal, Key Ring, Deal Chicken and BLiNQ - and puts them to work in an integrated, complementary way to transform local marketing and connect advertisers with local consumers.
In addition, Gannett subsidiary Newsquest is one of the United Kingdom’s leading regional community news providers with 17 daily paid-for titles, more than 200 weekly print products, magazines and trade publications, and a network of web sites. More than 15 million unique users access Newsquest’s network of news web sites each month.