BRANDPOINT is a dynamic and entrepreneurial Australian distribution company, expert in identifying and launching new and unique brands and growing them into category leaders. BRANDPOINT has proven capabilities and unrivaled insight into distribution of the Beauty, Fragrance, Health & Personal Care categories into Retail, Professional and Online channels, partnering with every major retailer nationwide.BRANDPOINT focuses on products that differentiate themselves from the ordinary, whether through exclusivity, quality, concept, newness, or design. We are committed to the challenge of creating leading brands in the Australian market through our team's ability to work closely with major retailers while reading current trends and capitalising on opportunities that we create. This aptitude for foreseeing trends also allows us to develop niche brands in a smaller yet sometimes more influential market.Within our team we have access to many of the key buyers and decision makers from all of the major national retailers. BRANDPOINT has highly prized retail relationships, expert understanding of the local market, and is guided by the experience of industry veterans who are passionate about the companies they represent.