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Anastasia Beverly Hills
cosmetics
Phone
(800) 310-3773
Employees
510
Headquarters
438 North Bedford Drive, Beverly Hills, California, United States, 90210
Headquarters
438 North Bedford Drive, Beverly Hills, California, United States, 90210
Retail Locations
brows, color, and skincare, cosmetics, beauty, apparel & fashion, beauty & spas, cosmetics & beauty supply, eyebrow services, hair removal, hair salons, skin care, waxing
About Anastasia Beverly Hills

Anastasia Soare is widely referred to as the Beauty Innovator and The Definitive Brow and Eye Expert. Over the years she has achieved iconic status in the beauty industry for her unique way of shaping the eyebr...
Anastasia Soare is widely referred to as the Beauty Innovator and The Definitive Brow and Eye Expert. Over the years she has achieved iconic status in the beauty industry for her unique way of shaping the eyebrows and enhancing the eye area. While working as an esthetician at several prestigious beauty salons in Beverly Hills, Anastasia developed her own specific Golden Ratio™ technique behind the science of shaping eyebrows and helping to enhance the overall eye area, in addition to her other skincare services. With her extremely loyal following and the growing buzz behind her brow shaping techniques, Anastasia opened her first full service salon on Bedford Drive in Beverly Hills, aptly named Anastasia Beverly Hills, in 1997. The success of her first salon led her to opening a second full service salon in Brentwood, CA in 2010. Anastasia has also extended her reach with Anastasia Brow Studios at select Nordstrom, Sephora and International locations, and with the creation of her exclusive brow products and the first to market clinically and consumer tested makeup line. ----- Romanian-born beauty entrepreneur Anastasia Soare launched her namesake brand with a Beverly Hills flagship salon in 1997 and the company’s first product line in 2000. Rooted in the sacred geometry of the Golden Ratio, ABH creates prestige cosmetics for a passionate prosumer audience. Soare was first to introduce brow shaping and products based on her patented Golden Ratio Eyebrow Shaping Method, and is widely credited for fueling the multi-million dollar business that surrounds the category. Popularized through customer relationships with some of the world’s most recognizable faces, the “brow revolution” she ignited has become a landmark contribution to beauty history. In 2014, ABH debuted its new color makeup line on Instagram, cultivating a relationship with customers focused on product education, artistry, and responsiveness in delivering the “ultimate polished look” for which the brand is known. ABH has received industry-wide recognition for digital innovation and numerous accolades for products such as cult-classics Brow Wiz, Contour Kit, and Liquid Lipstick. ABH products are available at anastasiabeverlyhills.com, Dillard’s, Macy’s, Nordstrom, Sephora, ULTA, and select retailers in over 25 countries. ABH is committed to cruelty-free product formulation, testing, and development.
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Contacts at Anastasia Beverly Hills

Area Sales Manager - Middle East
Creative Production Coordinator
Business Owner
Account Executive
Sr. Analyst, Supply Planning
brow wax specialist
National Sales and Artistry Executive
Field Sales and Artistry Coordinator
Secondary Exposures - Visual Merchandising
Notable Alumni

President of the Admissions Student Leadership Board - Marist College

Consulting Director of Innovation - Mana Products

Sales and Education Executive at Kendo brands, LVMH - Kendo Brands, Inc.

Business Development Manager - Accounting Principals

Service District Leader - Ulta Beauty

License Medi-Spa Technician - Parker Center for Plastic Surgery

Integrated Marketing Communications Manager - Juva

AVP of Field Sales, North America - Charlotte Tilbury Beauty

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